FREE RESOURCE · FROM THE "GROWTH" REEL
Claude Instagram skills: install the 13-skill pack
By Hammad Yousuf · 8 November 2026
Use Claude Instagram skills with one real idea and your own voice. This guide takes you from installing Jake Schincariol’s Instagram skill pack to reviewing a reel draft you can record.
Your first run
1. Review and install the pack
Read the repository and bundled skill instructions first. In Claude Code, add the marketplace and install the plugin using these commands.
step 1/plugin marketplace add Jakeschincariol/instagram-agent-skill /plugin install instagram-agent2. Give it your voice
Open templates/voice.md in the source repository. Fill it with your audience, offer, phrases you use and phrases you avoid. Save your completed version as ~/.claude/instagram/voice.md. Use examples you wrote yourself.
3. Draft one reel
Start with a concrete problem your audience recognises. Ask for several hooks, then choose one and review the beat sheet before recording.
step 3/ig-reel My audience is small business owners in Dubai. Idea: turning one useful customer question into a week of Instagram posts. Give me three scored hooks, a 30-second script and a timed beat sheet. Keep my claims factual.4. Review the caption and publish yourself
Check names, numbers and any promise in the script. Read it aloud, request a caption, and make the final publishing decision in your normal Instagram workflow.
step 4/ig-caption Write a caption for this approved reel script: <paste script>. Keep one clear call to action and show the opening before the more link.
Choose the skill for the job
- /ig-reel
- Hook options, spoken script and a timed visual plan.
- /ig-viral
- Research examples and compare each against its account’s typical performance.
- /ig-caption
- Draft and check the caption’s visible opening.
- /ig-carousel
- Plan a swipe sequence and slide copy.
- /ig-story
- Plan a sequence of stories.
- /ig-profile
- Audit the profile and prioritise changes.
- /ig-plan
- Organise a content week.
- /ig-human
- Revise a draft toward a natural writing style.
- /ig-comment
- Draft a relevant comment for you to review.
- /ig-reply
- Sort comments and prepare response drafts.
- /ig-dm
- Prepare message copy for a permission-based conversation.
- /ig-repurpose
- Adapt existing material for another format.
- /ig-audit
- Review results using the performance data you provide.
Review before real work
- Replace generic examples with your own experience and evidence.
- Treat hook scores as an editing aid, not a prediction of reach.
- Confirm any keyword delivery automation separately before promising a guide in the caption.
Official links
About the video: The GROWTH reel uses Hammad’s approved AI avatar and cloned voice. The source skill pack is by Jake Schincariol; this setup guide is independent.
Keep going
- Read the full write-up: Use Claude Instagram skills to turn one idea into a reel
- Build the equivalent YouTube drafting workflow
- Set up skills for LinkedIn content
- See how an agent runs instructions and tools
- All free resources from the reels
- More free prompts from my reels
- Follow @withhammad.ai on Instagram for the next one
- Subscribe to @with.hammad on YouTube