Hammad Yousuf
Portfolio

Hammad Yousuf

AI Marketing Automation Engineer — Autonomous AI Agents & Multi-Agent Systems

Dubai, UAE · Open to UAE onsite/hybrid & worldwide remote

marketing@withhammad.comlinkedin.com/in/withhammadwithhammad.com

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3,750
Conversions on AED 42K spend
+18%
ROAS lift from autonomous agents
−75%
Manual optimisation time removed
6+
Years in performance marketing

Professional summary

I build production AI agents and agentic systems that autonomously run marketing operations. With 6+ years in performance marketing across Google Ads, Meta Ads and TikTok in the GCC, I've delivered 3,750+ conversions on AED 42K spend, +18% ROAS, and significant CPA reduction — but my focus now is the intelligent systems behind those results.

I design and deploy live AI agents using Claude Code, n8n + Model Context Protocol (MCP), RAG and multi-agent orchestration. These agents handle campaign optimisation, lead qualification, reporting and workflow automation — turning repetitive work into reliable, always-on systems. Google AI Professional and Google Ads AI-Powered Performance certified.

Key AI projects & systems

Printo Lead Engine

In development

A full autonomous AI operating system built from 11 specialised agents that discover prospects, generate professional AI mockups and brochures, send personalised outreach, classify replies, escalate hot leads, track competitor ads in real time, and self-optimise. Fronted by a cinematic dashboard and “Ibrahim” — a voice-first bilingual AI assistant that drives the entire engine through natural conversation.

11 Specialised agents orchestrated

Claude Code · n8n + MCP · RAG · Voice AI · Python

Autonomous Google Ads Optimization Agent

In production

A production agent that autonomously monitors campaigns, applies bid, keyword and negative-keyword rules against live GA4 signals, and ships daily optimisation actions without manual review cycles.

+18% ROAS improvement, quarter over quarter

Claude Code · GA4 · Google Ads API · MCP

“Adam” — RAG Quote & Lead Response Agent

In production

A generative AI agent with retrieval over the product knowledge base. It handles web and WhatsApp enquiries, returns instant accurate quotes, and logs conversions automatically — cutting lead response time from hours to seconds.

24/7 Inbound quote coverage

RAG · LLM APIs · WhatsApp Business API · n8n

WhatsApp Lead-to-Quote Automation

In production

Click-to-WhatsApp automation combining n8n + MCP, the WhatsApp Business API and AI to qualify leads, generate quotes and maintain closed-loop attribution back into ad platforms.

Closed-loop Attribution from click to quote

n8n + MCP · WhatsApp Business API · GA4 · Server-side GTM

TubePilot — YouTube SEO Optimisation Agent

In production

An autonomous agent that optimises large YouTube catalogues (780+ videos). In a single run it automatically optimised 194 videos across multiple languages, lifting channel SEO health to 59/100.

194 Videos optimised in one autonomous run

Claude Code · YouTube Data API · Multi-language NLP

AEO Visibility Tracker

In production

Real-time monitoring of brand citations across ChatGPT, Claude, Gemini and Perplexity — measuring visibility in answer engines the way rank tracking measures visibility in search.

4 Answer engines monitored in real time

Python · LLM APIs · Scheduled agents

Currently building: Campaign Intelligence Agent — automated reporting + recommendations · Smart Budget Allocation & Anomaly Detection Agent

Professional experience

AI Marketing Automation Engineer (Performance Marketing Focus)

Printo — Rainbow Printing Industries · Dubai, UAE · July 2024 — Present

  • Designed, built and operate multiple production AI agents using Claude Code and n8n + MCP that autonomously manage bid, keyword and negative-keyword optimisation — cutting manual weekly optimisation time by over 75% while delivering +18% ROAS improvement.
  • Scaled Google Ads Search and Performance Max to 3,750 conversions on AED 42K spend through Smart Bidding, extensive RSA experimentation and AI-assisted audience and creative optimisation. Top responsive search ad achieved 5.83% CTR across 82,000+ impressions.
  • Implemented GA4 + server-side GTM attribution infrastructure, including HubSpot offline conversion uploads and Looker Studio dashboards, which identified and reallocated AED 11K per month of misallocated spend to higher-LTV categories.
  • Shipped marketing automation workflows (n8n, Zapier, MCP) and the “Adam” RAG quote bot handling ad copy, audience signals, reporting and inbound lead pricing.

Performance Marketing Specialist

Good Morning Property Real Estate · Dubai, UAE · November 2023 — June 2024

  • Launched and scaled a full-funnel Meta Ads strategy (Click-to-WhatsApp + Lead Generation) delivering 80 qualified buyer leads in 30 days at AED 76.38 CPL on AED 5,448 spend.
  • Built 12 high-quality audience segments (custom, lookalike and interest-based) and ran rigorous AI-assisted A/B testing across creatives, copy variants and headlines while protecting lead quality through the sales handoff.
  • Implemented GA4 tracking and attribution to optimise toward qualified lead volume while holding CPA targets.

Performance Marketing Specialist

ICON Ad Agency · Dubai, UAE · November 2021 — October 2023

  • Managed paid media across Google Ads, Meta, TikTok and Snapchat for 10+ clients spanning Automotive, Technology, E-commerce, Healthcare, FMCG and Banking.
  • Achieved +30% average CTR and −22% CPA through systematic creative and audience A/B testing, forecasting budgets within 5% of quarterly targets.
  • Automated approximately 80% of recurring campaign operations using Zapier and custom GPT scripts.
  • Grew organic traffic +45% through AI-assisted content strategy (SurferSEO) and technical SEO audits. Awarded Employee of the Month.

Digital Marketing Specialist

Deewan Equipment Trading · Dubai, UAE · January 2020 — October 2021

  • Directed B2B paid search and lead generation across Google Ads and LinkedIn Ads targeting industrial machinery buyers in UAE, KSA, Qatar and Bahrain.
  • Grew qualified leads +30% and reduced CPA by 28% through targeted bidding strategies and audience refinement.
  • Combined PPC retargeting with on-page and technical SEO to increase sales quote requests by +20%.
  • Rebuilt the company website on WordPress + Elementor, improving landing page conversion rates.

Technical skills

Agentic AI & Multi-Agent Systems

  • Production AI agents
  • Multi-agent orchestration
  • Claude Code & Computer Use
  • n8n + Model Context Protocol (MCP)
  • RAG systems
  • LLM API integration (Anthropic, Groq, OpenAI)
  • Event-driven architecture
  • Agent evaluation & self-healing

Performance Marketing & Growth

  • Google Ads (Search, Performance Max, Demand Gen, Smart Bidding)
  • Meta Ads & Advantage+
  • TikTok & Snapchat Ads
  • Full-funnel strategy
  • CRO & experimentation
  • GA4 + server-side tracking
  • Advanced attribution

AI Development & Infrastructure

  • Next.js + TypeScript
  • Python (Flask/FastAPI)
  • Three.js / React Three Fiber
  • Playwright automation
  • SDXL + custom visual pipelines
  • Voice AI (ElevenLabs)
  • Google Places API

Certifications & education

Certifications

  • Google AI Professional Certificate
  • Google Ads AI-Powered Performance
  • Google Analytics 4 (GA4)
  • Google Digital Marketing & E-commerce
  • Meta Social Media Marketing Professional
  • IBM Data Science Professional Certificate
  • One Million Prompters — AI Prompt Engineering (Dubai Future Foundation)

Education & languages

Higher National Certificate (HNC), Business Studies — Amity University, Dubai (2016)

English (Professional) · Urdu (Native) · Hindi (Conversational) · Arabic (Basic)

Recognition

YouTube Silver Play Button — 500,000+ subscribers (@with.hammad)

Open to AI Marketing Automation, Performance Marketing and Growth roles.

UAE onsite/hybrid or worldwide remote. The fastest way to reach me is email — or book a call directly.

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